The roots of Masons’ Landscape extend more than 30 years and 700 miles. Founded near Rochester, N.Y. in 1976, Masons’ expanded to Raleigh, N.C. in 1995, and has since emerged one of the Triangle’s premier landscapers. My copywriting for the firm’s Web site and collateral materials shared Masons’ unique story and employed a refined, elegant style to appeal to the discriminating tastes of high-end home owners.